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Identity: Chermayeff & Geismar & Haviv

Identity: Chermayeff & Geismar & Haviv showcases a body of work spanning 60 years from the seminal New York design firm founded in 1957 by Ivan Chermayeff and Tom Geismar. The firm’s contribution to design has shaped the way corporate identity programs influence culture.

The book was printed by die Keure and features over 100 case studies from the firm’s previous and current clients, including Chase Bank, NBC, PanAm, PBS, and many more. Also included are interviews with Tom Geismar and Sagi Haviv, plus written contributions from Milton Glaser, John Maeda, and others.

  • Three paper stocks 
  • Floating board covers
  • Silkscreen cover on canvas
  • Black cloth spine, white foil
Customer: Standards Manual
Year of publication: 2018
Category: Design